toronto Archives - S. I. Copywriting

Posted on August 7, 2013 by Sal Ientile

Profile – Diamond Cut Jewellers

If you’re like most people, your jeweller is like your barber or hair dresser. You have someone you trust and you stick with them through thick and thin. You know your go-to salon will prevent you from bad hair days and uneven cuts. However, what if you were to find out there is a salon down the street that will cut and style your luscious locks just as good, or better, except they’ll do it for less money? Most people never find out about that awesome hair salon down the street because they only trust what they know.

Diamond Cut Jewellers is kind of like that awesome salon down the street, except, at Diamond Cut you won’t miss the atmosphere you get at the salon. On top of that, the money you could save is very significant because let’s face it, jewellery isn’t cheap anywhere you look.

Diamond Cut Jewellers isn’t cheap but they have good prices. You’ll find better prices at the little boutique on Weston Road than you will at any of the big flashy stores with the high price tags and department store feel customer service you’ve come to accept.

Diamond Cut Jewellers is great for watches, earrings, chains, and bracelets, but a lot of those pieces are brand names with fixed prices. Where you really win with Diamond Cut is engagement rings and wedding bands. They charge less for equal or better quality, something you will quickly come to enjoy if you ever find yourself visiting the well lit, Vaughan, jewellery store.

Their website is diamondcutjewellers.ca. It is worthy of a good browse. If you like what you see you can ring up Rob, the store owner, and he’ll gladly assist you with the proper information to set your jewellery buying journey in motion. He’s welcoming, knowledgeable, and best of all, he doesn’t aggressively push the sale on you. He doesn’t need to because his products sell themselves.

Lastly, be sure to inquire with Rob about custom engagement rings and wedding band options. Diamond Cut Jewellers operate a very customized store front ensuring hopeful lovers who shop there will be happy with their perfect ring.

Diamond Cut Jewellers carries the following brands:

Tendence, Max, Nona, Rodania

S. I. Copywriting puts words to work by creating a catalogue of search engine friendly content for clients.

Microsoft visionary Bill Gates once said, "Content is King." He's right. I'm the editor and lead writer for a website that attracts thousands of monthly views. I've learned a few things about publishing content online. The most important thing I've learned is the following:

People (consumers) gravitate toward content -- they seek it online, search Google for useful information, and click on content when presented on social media channels.

If you produce content you will attract more views. Essentially, those views are leads. Some leads become clients. And, as you already know, clients spend money.

To publish original online content is to take advantage of an opportunity; one that allows your site to do more than simply exist as a "Home Page", "About Us", and "Contact Page". Original content is social media material; search engine presence; it is: answering questions consumers type into search engines.

S. I. Copywriting puts words to work in a beneficial way for its clients. The alternative: If words aren't working -- consumers aren't locating and reading the sales message -- that message is less visible.